Well then sorry, I mistook your statement.
It was clear that the exact figure "37%" was a gamble. But your first sentence was:
I believe that the popularity of Lazarus can be greatly enhanced very easily by our community.
Which I took for, in your believe (i.e. you think of it as being true), the given steps will "greatly enhanced very easily by our community"
I admit I misread the next part. You are not actually lobbying for an official name change. You actually try to convince members of the existing community (which you are free to try).
I was mislead here, as usually the prediction - or as I called it promise - of a positive event like the one given by you, is tightly coupled to a request for some change in the product itself.
Now that I realized that this is not the case, this changes the remainder of my response.
It is still valid in sofar that those members of the community that would be willing to partake in your proposed gamble could ask for some bargain that might it make worth their time (speculation on my part).
After all they might otherwise question your prediction, as they do not know you. And anyone can make any prediction. If it fails, it does not cost anything. And as I said, such failings have happened before. This is not to say that a proposed action would come to a zero effect. Only that the effect, if noticeable at all, will in most cases be nowhere near the predicted level. (which in your case is "greatly", and therefore already wide open to interpretation to begin with).
Btw, I have a hunch that in order to get a hype, a certain product similar to Lazarus might shorten there name to "Del". Due to the pun in it, with hindsight to the declining situation, this may be a huge success...
I wouldn't bet on it though. If it was indeed tried, and did not work, I would decline any responsibility.
My 2 cents.